Olha Prokopenko

Information economy, being the newest type, in the course of formation acquires its distinctive features, which include a significant change in the needs of investors, producers, consumers and other economic relation participants. In order to achieve a competitive information economy, state support for high-tech industries is needed. It is crucial to create a clear legal framework, give boost to the formation of intellectual capital based on other countries' experience. Implementation of the strategy for high-tech industries development in Ukraine is a decisive step in creating a platform for information technology dissemination, creation of new competitive products with high added value. The purpose of the article is to investigate the transformation to the information economy, to analyze the industry competitiveness, to define the opportunities for information sphere improvement. The theoretical aspect of the emergence and formation of the information economy category is studied, the approaches to the defining this economic category and its derivatives have been studied and generalized, essential features of the information type of economic relations have been investigated, and their main components have been determined. In the article, the relationship between the level of information economy development and the competitiveness of domestic enterprises' products has been described, the factors influencing high-tech industries development in Ukraine are considered, and suggestions as for increasing the assistance to the development of knowledge-intensive sectors, including information technology, are proposed.

In the period of Ukraine’s integration into the European economic space, one of the basic conditions for achieving compliance with the European community requirements is the formation of favorable investment environment. In view of this, the aim of the article is to analyze the economic preconditions for the unification and adaptation of the investment mechanism in the period of Ukraine’s integration into the economic euro area, and to develop recommendations for unification of institutional support for the formation of the investment environment in Ukraine. In the course of the study, the system approach and the method of system analysis and synthesis are the basis. Based on the analysis of the activities in Poland, it is outlined that the conditions for their achievement of high rating indicators are the legally regulated mechanism for promoting investment, which includes relevant institutions, low tax rates, transparency and ease of doing business. The comparison made on this basis has made it possible to determine key differences and problems between approaches of European countries and Ukraine, namely: the lack of correspondence between the actual measures legally declared, the monetary unit instability, the unpredictability of the political and economic situation, the complexity of doing business. Approaches to unification of institutional support for the formation of the investment environment in Ukraine and measures aimed at increasing the efficiency and competitiveness of investment activity are proposed.

Ukrainian banking institutions conduct their activity under the influence of various risks, which create critical situations for them. In this context, banks should pay more attention to their own security. The article analyzes the theoretical approaches to the concept of “banking security”, examines the level of banking security as a component of the financial and economic security of the state, and determines the ways to improve it. Banking security was analyzed based on the data of the National Bank of Ukraine and other banks that are part of the banking system of the country.
The current state of the banking system shows a decrease in the security since 2014 to the “danger zone”. This is facilitated by a great number of problem loans and foreign capital in the authorized capital of banks; the predominance of short-term lending over long-term one; continued unprofitableness and low liquidity of bank assets. Banking security was the guarantor of achieving financial security of the state. Therefore, the article outlines directions for improving the operation of banking institutions and the banking system as a whole, which will allow to improve banking security in the short term. This is, first of all, the legislative consolidation of the creditor rights protection, the expansion of the lending process, including in foreign currency, with the predomi-nance of long-term loans, the banks’ work in the direction of increasing their assets profitability, optimizing administrative costs, developing and using the latest informa¬tion technology to ensure the effective operation and information security of banks.

The article analyzes innovation communications (InCo) as a factor for the innovation networks development. It is shown that the necessity to use InCo practice is due to the complexity of processes in high-tech sectors and the relevance of the development of appropriate organizational and economic tools for marketing relations. The main goals of the innovation networks development are determined. In the context of the study of factors for the innovation networks development, the role of relationship marketing, which involves the constructing long-term mutually beneficial relations with key partners of the economic entity, should be noted. It is determined that relationship marketing acts as a tool for practical implementation of the concept of joint creation of value in modern institutional forms of interaction in the innovation system (innovation networks, in particular virtual, international clusters, alliances, etc.). It was emphasized that in order to achieve the network aspect of innovation development of the economy, it is necessary to use models of open innovation, that is, combining efforts of economic entities in the scientific and technical field and exchange of operating results. The main communication problems, which cause the blocking of innovation development are determined. The analysis made it possible to distinguish between the groups of methods and mechanisms that are most often considered in the InCo practice. InCo practices are considered in terms of the possibility of organizing and self-regulating systems.

To ensure and strengthen the development of high-tech R&D and its industrial applications in the long-term perspective, information and communication technologies (ICT) cooperation tools with national and international institutions, network associations and firms are of great importance. To solve this problem, a joint systematic and coordinated work to develop institutions that can provide crucial support to innovation process is crucial. For these purposes, higher educational institutions (HEI) innovation activities information and communication support and technological development analysis are critically important. The purpose of this study is to analyze the existing ICT toolkit, which is used to manage R&D and various industrial applications, and to develop a conceptual framework for the implementation of these tools for the participation of universities in innovation networks. To answer this question, authors begin by taking a closer look at the new role of universities in the development of knowledge generation in a global environment, as well as problems and tendencies under conditions of postindustrial society. The new role of universities in knowledge generation in the global environment development, and problems and tendencies under the conditions of postindustrial society were outlined. Modern ICT components, which are necessary for universities to participate in the innovation networks, were analyzed. Some cases of foreign experience in the scientific and innovation networks of current prototypes of Industry 4.0 development were discussed, and the possibilities of its adaptation to national innovation system formation conditions in Ukraine were identified. By theoretical and empirical examining, the authors propose more complete understanding of modern ICT components, which are necessary for universities to participate in innovation networks. Cases of foreign experience in the scientific and innovation networks of current prototypes of Industry 4.0 development were investigated. Moreover, the evidence from this study suggests a variety of factors related to the possibilities to adapt ICT tools to national innovation system formation in Ukraine.

The main problem of the research is development of a conceptual framework for investment and innovation security, as well as the methodological approach to its assessment, which will allow monitoring and identifying the threats and achieving the desired security state of the national economy. It has been proved that investment and innovation security is a multi-level phenomenon, consisting of the following levels: global, national, corporate and household ones. Investment and innovation security is determined by three components, such as state security at the external and internal markets, security of enterprises (corporations) and individual households, which requires their balancing. The methodical approach to the integrated assessment of the investment and innovation security level is developed, which involves the development of integral index as the geometric mean of 3 sub-indices, which include single indices under the national, corporate and household level. The results of this methodological approach approbation allowed us to form preconditions for finding ways of growth, forecasting trends and building scenarios for strengthening the investment and economic security of Ukraine.

The emergence of new players – fintech companies, neobanks and non-banking companies – changes the structure of competition in the banking sector, reduces the profitability of traditional banking activities, and therefore forces banks to look for new sources of income. The paper deals with the issue of improving relations with clients in the banking sector of Ukraine, which is proposed to be implemented through the development of priority digital banking products and services. The study used a survey method using a statistical apparatus of a small unique sample, the degree of representativeness of which was assessed using the Student’s test. Slightly higher, closer to the level that characterizes the significant impact on the client’s perception of the whole complex of digital activities in the case of Polish banks (3.81, with a maximum possible score of 5.0) than Ukrainian banks (3.75), which indicates greater involvement and willingness to accept the digitalization of the people of Poland. Generally, banks in both countries are recommended to use a customer-oriented approach in forming product policy using digital products and services, which should be implemented and developed in practice in specific areas identified during customer surveys.

Nowadays, there is uncertainty in the external environment of tourism infrastructure companies. Such a situation necessitates modeling their behavior in the strategic perspective and identifying key development factors that will minimize the impact of adverse socioeconomic indicators, thus minimizing the likelihood of negative financial outcomes. This is taking place in conditions of development of tourism infrastructure companies in Ukraine and intensified competition with the absence of an appropriate management system in the development, production, and sale of tourism products and services. Thus, this study is highly relevant. The aim of this paper is to model the strategic development of tourism infrastructure using the SWOT methodology and correlation-regression analysis. Based on the diagnosis of trends in tourism infrastructure companies of Ukraine and their environment, an approach to the development strategy of tourism infrastructure companies is proposed. First, market trends in the tourism industry, which is a crucial component of the development strategy of tourism infrastructure, are considered. The essence of the proposed approach is to use the SWOT methodology. The determination of the most significant factors of companies’ internal and external environment is based on multifactor regression-correlation modeling. It is concluded that the general growth of tourism in Ukraine is due solely to the growing demand among the citizens of Ukraine for outbound tourism.

The recent surge in publications addressing household energy efficiency and renewable energy highlights their vital roles in managing national decarbonization and green power transition. The study aims to analyze the research trends in this field to comprehend their significance in shaping residential decarbonization changes. Bibliometric and visualization analyses are applied to bridge existing knowledge gaps by focusing on technology and managerial mechanisms for implementing energy efficiency and renewable energy concepts. Leveraging the Scopus database and VOSviewer 1.6.19 software, the study covers energy efficiency publications from 1978 to 2023 and renewable energy papers from 1984 to 2023. The study clusters academic articles in two ways: keyword co-occurrence and co-authorship analyses. The first one reveals the merging of renewable energy and energy efficiency studies, covering sustainable development, heating/cooling mechanisms, and emerging technology trends. While both topics share commonalities like smart grids and the Internet of Things, renewable energy clusters spotlight specific areas such as bioenergy and wind/solar power. Co-authorship analysis highlights a notable increase in countries considering research topics, reflecting growing international collaboration. Leading contributors include the United States, the United Kingdom, China, Germany, and India. This study equips scientists with a systematic understanding of the evolution and latest research trends in managing household energy efficiency and renewable energy transformations. It aids in identifying promising research directions, further advancing these crucial fields.

Acknowledgments
The publication was prepared in the framework of the research project “Formation of economic mechanisms to increase energy efficiency and provide sustainable development of renewable energy in Ukraine’s households” (No. 0122U001233), funded by the National Research Foundation of Ukraine.

Recently, there has been a sharp increase in the number of foreign tourists and revenues from international tourism in Georgia. At the same time, it was noted that the country’s tourism potential is not being used effectively enough, and the main reason for this is the insufficient development of the infrastructure of the tourism industry. The main problems that hamper the development of international tourism in the country are identified. In order to enhance the competitiveness of the tourism industry in Georgia and to achieve its significant improvement, the relevant strategic objectives have been developed.

Nowadays, it is necessary to consider the impact of the COVID-19 pandemic on the state of the national economy, in particular on the budget system. This paper examines the essence of budget security and identifies the key threats to budget security in the current context. The methodological aspects of calculating Ukraine’s budget security key indicators (their list, criteria for the use of weighting factors, range of characteristic values of budget security levels) are investigated and their state in 2015–2019 is assessed. The influence of quarantine measures on the level of budget security in Ukraine is determined. Analysis of the current state of budget security and development prospects of Ukraine, determined by the Ministry for Development of Economy, Trade and Agriculture of Ukraine, the International Monetary Fund and the World Bank Group, made it possible to predict Ukraine’s budget security indicators for 2020–2021 and define prospects for changing budget security of Ukraine until 2024. Based on the results of forecasting, the need was identified for planning and implementing urgent anti-crisis measures in the field of managing the country’s budget security, as well as ensuring the consistency of the norms of budget and tax legislation in integration with effective measures to support the socio-economic environment of Ukraine.