Issue #3 (Volume 2 2006)
Articles
8
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A Student Satisfaction Model for Austrian Higher Education Providers Considering Aspects of Marketing Communications
Silke Jurkowitsch , Claudio Vignali , Hans-Rüdiger Kaufmann -
Customer Satisfaction: Relationship Marketing in Higher Education E-Learning
Tahir Rashid , Razak Raj -
The Role of Financial Information in Decision Making Process
Katarina Zager , Lajos Zager -
Consumer Behaviour: Experience, Price, Trust and Subjective Norms in the OTC Pharmaceutical Market
George N. Lodorfos , Kate L. Mulvana , John Temperley -
Prioritization of Critical Factors in Delivering Value to Customers
Ivanković Jadranka -
E-Consumers' Attitude and Behaviour in the Online Commodities Market
George N. Lodorfos , Tom A. Trosterud , Chris Whitworth
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New Business Models and the Regulatory State: A Retail Case Study of Betting Exchanges
Peter Jones , David Turner , David Hillier , Daphne Comfort