Login
Submit Manuscript
Search ...
Search
About Us
Journals
Publishing policies
Editorial Policies
Books
Home
Issue #1
Issue #1
(Volume 11 2015)
OVERVIEW
KEYWORDS
Released
March 12, 2015
Articles
6
14 Authors
0 Tables
0 Figures
Articles
6
The role of social ties in word-of-mouth effectiveness: a segmentation approach
Anne Martensen , Lars Grønholdt
Innovative Marketing
Volume 11, 2015 Issue #1 pp. 7-16
Views: 581
Downloads: 337
TO CITE
Determining customer continuous online usage intention in the airline industry. Research and investment management implications
Aliyu Olayemi Abdullateef , Chux Gervase Iwu
, Olanrewaju Kareem , Ndanusa Mohammed Manzuma-Ndaaba
Innovative Marketing
Volume 11, 2015 Issue #1 pp. 17-27
Views: 584
Downloads: 181
TO CITE
A model to predict outlet stores’ ratings using value, quality, selection, and help
Khalid M. Dubas
, Saeed M. Dubas , David J. Hill
Innovative Marketing
Volume 11, 2015 Issue #1 pp. 28-41
Views: 513
Downloads: 296
TO CITE
A theoretical extension of Toman’s sibling position and gender model to industrial selling
David R. Rink
Innovative Marketing
Volume 11, 2015 Issue #1 pp. 42-54
Views: 478
Downloads: 248
TO CITE
Assessment of impact devaluation on trade balance and marketing in Zimbabwe (1990-2005)
Emmanuel Innocents Edoun , Tarcicious Mufundisi , Charles Mbohwa
Innovative Marketing
Volume 11, 2015 Issue #1 pp. 55-66
Views: 520
Downloads: 470
TO CITE
Methodological background for integration of Ukraine’s non-banking financial services market into international financial environment
Valentyna Levchenko
Innovative Marketing
Volume 11, 2015 Issue #1 pp. 67-72
Views: 441
Downloads: 164
TO CITE
1
Next >
Close
Innovative Marketing
Issue #1
Journal Homepage
Indexed/Abstracted
Aims and Scope
Editorial Board
Editorial Policies and Publication Ethics
Submission Guidelines for Authors
Copyright and Permissions
Acceptance rate
Self-Archiving Policy
Article processing charge
Publishing policies
Ethical oversight
Copyright and permissions
Authorship and contributorship
Self-archiving policy
Article Processing Charges
АРС for the authors from developing countries
Subscription pricing policy for hybrid journals
Digital preservation policy
Open access and reference metadata
Reproducibility and robustness
COOKIES
The cookie settings on this website are set to 'allow all cookies' to give you the best experience.
If you continue without changing these settings, you consent to this
Read more
Accept