Building creativity in the television industry: The mediating role of meaning of work
-
DOIhttp://dx.doi.org/10.21511/ppm.21(2).2023.34
-
Article InfoVolume 21 2023, Issue #2, pp. 347-355
- Cited by
- 538 Views
-
217 Downloads
This work is licensed under a
Creative Commons Attribution 4.0 International License
Creative human resources are becoming urgent amidst development in recent decades. The television industry has been one that faces the challenge with the emergence of new platforms offering variety and ease of information. Hence this study aims to test the direct effect of perceived organizational support on employee creativity and the mediation role of the meaning of work. This study was conducted on Net Mediatama Television, a private television company, specifically among employees working in the content department, since this division constantly needs creativity to develop concepts and create a broadcast program. Data from 70 respondents were collected through online questionnaires and analyzed with the PLS technique. The results confirmed that perceived organizational support and meaning of work are relevant factors that directly stimulate and enhance employee creativity. The mediating role of work meaning for perceived organizational support and creativity was also proven significant. This indicates that employees who get organizational support have a strong meaning towards work so that their level of creativity increases. Based on these findings, organizations can formulate strategic steps to increase employee creativity by focusing on organizational support and meaningfulness in work.
- Keywords
-
JEL Classification (Paper profile tab)J24, L82, M54
-
References24
-
Tables5
-
Figures1
-
- Figure 1. Conceptual framework
-
- Table 1. Outer model evaluation
- Table 2. Inner model evaluation
- Table A1. Perceived organizational support
- Table A2. Meaning of work
- Table A3. Employee creativity
-
- Abdullah, A., & Puspitasari, L. (2018). Media Televisi Di Era Internet. ProTVF, 2(1), 101.
- Akgunduz, Y., Alkan, C., & Gök, Ö. A. (2018a). Perceived organizational support, employee creativity and proactive personality: The mediating effect of meaning of work. Journal of Hospitality and Tourism Management, 34, 105-114.
- Akgunduz, Y., Kizilcalioglu, G., & Ceylin, S. S. (2018b). The effects of job satisfaction and meaning of work on employee creativity: An investigation of EXPO 2016 exhibition employees. Tourism, 66(2), 130-147.
- Aldabbas, H., Pinnington, A., & Lahrech, A. (2021). The influence of perceived organizational support on employee creativity: The mediating role of work engagement. Current Psychology, 42, 6501-6515.
- Anggarwati, A., & Eliyana, A. (2015). The Influence of Creative Self-Efficacy towards Creativity with Job Satisfaction as Intervening Variable at PT. Smile Island Surabaya. International Journal of Economics and Business Administration, 3(1), 90-99.
- Arnoux-Nicolas, C., Sovet, L., Lhotellier, L., & Bernaud, J.-L. (2017). Development and validation of the meaning of work inventory among French workers. International Journal for Educational and Vocational Guidance, 17(2), 165-185.
- Baron, R. M., & Kenny, D. A. (1986). The moderator–mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations. Journal of Personality and Social Psychology, 51(6), 1173-1182.
- Canboy, B., Tillou, C., Barzantny, C., Güçlü, B., & Benichoux, F. (2021). The impact of perceived organizational support on work meaningfulness, engagement, and perceived stress in France. European Management Journal, 41(1), 90-100.
- Duan, W., Tang, X., Li, Y., Cheng, X., & Zhang, H. (2020). Perceived Organizational Support and Employee Creativity: The Mediation Role of Calling. Creativity Research Journal, 32(4), 403-411.
- Eisenberger, R., Huntington, R., Hutchison, S., & Sowa, D. (1986). Perceived organizational support. Journal of Applied Psychology, 71(3), 500-507.
- El-Kassar, A. N., Dagher, G. K., Lythreatis, S., & Azakir, M. (2022). Antecedents and consequences of knowledge hiding: The roles of HR practices, organizational support for creativity, creativity, innovative work behavior, and task performance. Journal of Business Research, 140, 1-10.
- Hair, J. F., Hult, G. T. M., Ringle, C. M., & Sarstedt, M. (2017). A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM) (2nd ed.). SAGE Publications Inc.
- Hameed, Z., Naeem, R. M., Hassan, M., Naeem, M., Nazim, M., & Maqbool, A. (2022). How GHRM is related to green creativity? A moderated mediation model of green transformational leadership and green perceived organizational support. International Journal of Manpower, 43(3), 595-613.
- Hidayat, S., Febrianto, Z., Eliyana, A., Purwohedi, U., Anggraini, R. D., Emur, A. P., & Zahar, M. (2023). Proactive personality and organizational support in television industry: Their roles in creativity. PloS One, 18(1), e0280003.
- Jung, H. S., & Yoon, H. H. (2016). What does work meaning to hospitality employees? The effects of meaningful work on employees’ organizational commitment: The mediating role of job engagement. International Journal of Hospitality Management, 53, 59-68.
- Kim, B.-J., Nurunnabi, M., Kim, T.-H., & Jung, S.-Y. (2018). The Influence of Corporate Social Responsibility on Organizational Commitment: The Sequential Mediating Effect of Meaningfulness of Work and Perceived Organizational Support. Sustainability, 10(7), 2208.
- Kurtessis, J. N., Eisenberger, R., Ford, M. T., Buffardi, L. C., Stewart, K. A., & Adis, C. S. (2017). Perceived Organizational Support: A Meta-Analytic Evaluation of Organizational Support Theory. Journal of Management, 43(6), 1854-1884.
- Pahlevi, R. (2022, February 4). Pertama Kalinya, Jumlah Orang yang Tidak Terkoneksi Internet Menyentuh di Bawah 3 Miliar. Databoks Katadata.
- Sembiring, M. J., Eliyana, A., Arief, Z., Mardhatillah, S., Gunawan, D. R., & Anwar, A. (2022). Perceived Organizational Support and Job Satisfaction to Create Creativity. Webology, 19(2), 7148-7163.
- Setiawan, R., Eliyana, A., Suryani, T., & Pratama, A. (2021). The effect of transformational leadership on organizational innovation through employee creativity and internal social capital in the pandemic time of covid-19. Academy of Strategic Management Journal, 20(4S), 1-21.
- Suifan, T. S., Abdallah, A. B., & Al Janini, M. (2018). The impact of transformational leadership on employees’ creativity: The mediating role of perceived organizational support. Management Research Review, 41(1), 113-132.
- Van Esler, M. (2016). Not yet the post-TV era: Network and MVPD adaptation to emergent distribution technologies. Media and Communication, 4(3), 131-141.
- Wolff, L. (2017). Fabulous, Fierce and Over 40: Women Breaking Barriers on Social Media And Television [University of Southern California].
- Yeh, Y., & Lin, C. F. (2015). Aptitude-treatment interactions during creativity training in e-learning: How meaning-making, self-regulation, and knowledge management influence creativity. Journal of Educational Technology & Society, 18(1), 119-131.