Assessment of the competitive environment of the health insurance market
-
DOIhttp://dx.doi.org/10.21511/ppm.17(2).2019.42
-
Article InfoVolume 17 2019, Issue #2, pp. 541-549
- Cited by
- 1040 Views
-
154 Downloads
This work is licensed under a
Creative Commons Attribution 4.0 International License
The main purpose of this investigation is to distinguish the problematic tendencies of the health insurance market development in Ukraine and the competitive positions of the leading insurance companies on it. Accordingly, the issues of complex analysis of key indicators of the insurers’ competitiveness, and the issues of establishing the factors that determine the level of competition in the market become very urgent. The first 30 insurers out of 50 were taken for the study, and they received about 90% of insurance premiums for voluntary health insurance in Ukraine in 2017. The authors have made the assessment of the competitive environment of the health insurance market of Ukraine using the concentration index and the indicator of market competition, which resulted in defining the advantages and disadvantages of their application. Taking into account that the abovementioned indicators for assessing the competition in the insurance market can provide only approximate results, which indicates the inadequacy of the conclusions about the effectiveness of business processes management on it, the authors offered a scientific methodological approach to assessing the market environment with the use of an integrated indicator of the voluntary health insurance market competitiveness. Herewith, such an integrated indicator is calculated in terms of three segments of the market: sickness insurance; voluntary medical insurance (continuous health insurance); medical expenses insurance, simultaneously taking into account the behavior of two indicators – concentration and market competition. As a result of the research, it was found that the highest level of market concentration is typical for sickness insurance and it indicates a high monopoly in the market in terms of this segment. Thus, the integrated indicator allows to make a comprehensive investigation of market behavior of the market participants and to reveal the problematic tendencies of its competitive environment.
- Keywords
-
JEL Classification (Paper profile tab)I11, I13, I15
-
References20
-
Tables3
-
Figures0
-
- Table 1. Concentration indicators of the voluntary health insurance market with pointing out its components according to the selected criteria (as of January 1, 2018), %
- Table 2. Herfindahl-Hirschman Index in the voluntary health insurance market, calculated on the basis of insurance premiums and payments (as of January 1, 2018)
- Table 3. Competitiveness indicators of the voluntary health insurance market (continuous health insurance, medical expenses insurance and sickness insurance) in 2017
-
- Baranov, A. (2011). Особливості визначення рівня конкуренції на страховому ринку України [Osoblyvosti vyznachennia rivnia konkurentsii na strakhovomu rynku Ukrainy]. Rynok tsinnykh paperiv Ukrainy, 11-12, 65-69.
- Baye, M. (2007). Managerial Economics and Business Strategy. NY: McGraw-Hill Irwin.
- Bilous, N. M. (2013). Динаміка концентрації ринку суб’єктів страхування життя в Україні [Dynamika kontsentratsii rynku subiektiv strakhuvannia zhyttia v Ukraini]. Problems of rational use of socio-economic and natural-resource potential of the region: financial policy and investment, 19(3), 166-174.
- Borisova, V. (2018). Diagnosis of the socio-economic potential of health insurance. Insurance Markets and Companies, 9(1), 20-31.
- Eckles, D. L., Saardchom, N., & Powell, L. S. (2011). The effects of competition, crisis, and regulation on efficiency in insurance markets: evidence from the Thai non-life insurance industry. Insurance Markets and Companies, 2(2), 66-77.
- Hamankova, O. O. (2009). Ринок страхових послуг України: теорія, методологія, практика [Rynok strakhovykh posluh Ukrainy: teoriia, metodolohiia, praktyka]. Kyiv: KNEU.
- Homellia, V. V. (1998). Основы страхового дела [Osnovy strakhovoho dela]. Moscow: “Somintek”.
- Kneisler, O. V. (2012). Концентрація та розподіл ринкової влади учасників перестрахувального ринку [Kontsentratsiia ta rozpodil rynkovoi vlady uchasnykiv perestrakhuvalnoho rynku]. Young science, 18, 136-142.
- Kneisler, O. V. (2012). Ринок перестрахування України: теоретико-методологічні домінанти формування та пріоритети розвитку [Rynok perestrakhuvannia Ukrainy: teoretyko-metodolohichni dominanty formuvannia ta priorytety rozvytku]. Kyiv: Tsentr uchbovoi literatury.
- Kozmenko, O., & Lysenko, V. (2014). Contribution of insurance companies to the development of the world health supermarket. Innovative Marketing, 10(3), 6-13.
- Mamedova, E. R. (2018). Assessment of the competitiveness of tourist insurance in insurance companies. Development Management, 16(3), 8-17.
- Nechyporuk, L. V. (2010). Страховий ринок: закономірності становлення та розвитку в умовах глобалізації [Strakhovyi rynok: zakonomirnosti stanovlennia ta rozvytku v umovakh hlobalizatsii]. Kharkiv: Pravo.
- Parente, S. T. (2011). Development of a Medical Productivity Index for health insurance beneficiaries. Insurance Markets and Companies, 2(3), 7-15.
- Pavliuk, K. V., & Stepanova, E. V. (2014). Медичне страхування як форма фінансування медичних послуг [Medychne strakhuvannia yak forma finansuvannia medychnykh posluh]. Science and economics, 3, 162-171.
- The Verkhovna Rada of Ukraine (n.d.). Pro zakhyst ekonomichnoi konkurentsii: zakon Ukrainy vid 11.01.2001 r. № 2210-IІІ [Про захист економічної конкуренції: Закон України від 11.01.2001 № 2210-IІІ].
- Shirinian, L. (2012). Конкуренція на ринку страхових послуг Німеччини в 1999–2010 роках [Konkurentsiia na rynku strakhovykh posluh Nimechchyny v 1999–2010 rokakh]. Financial services, 5(95), 28-30.
- Tretiak, D. (2017). Analysis of Ukrainian life insurance market and its tendencies. Investment Management and Financial Innovations, 14(3), 330-338.
- Yermoshenko, A. (2006). Концептуальні основи аналізу та оцінки конкурентної позиції страхових організацій [Kontseptualni osnovy analizu ta otsinky konkurentnoi pozytsii strakhovykh]. Finance world, 2(7), 149-155.
- Zaychuk, S. (2015). The origins and trends of the Ukrainian medical insurance market. Problems and Perspectives in Management, 13(2), 102-108.
- Zhuk, I. N. (2011). Анализ конкуренции на страховом рынке РФ и его отдельных сегментах [Analiz konkuretsii na strakhovom rynke RF i ego otdelnykh segmentakh]. Insurance business, 6, 38-44.