The role of the sharia banking service quality in creating customers’ satisfaction and happiness (a survey of state-owned sharia banks in Indonesia)
-
DOIhttp://dx.doi.org/10.21511/bbs.14(4).2019.07
-
Article InfoVolume 14 2019, Issue #4, pp. 69-77
- Cited by
- 1017 Views
-
232 Downloads
This work is licensed under a
Creative Commons Attribution 4.0 International License
The study aims to explore the effect of the quality of state-owned sharia banks’ services on consumers’ satisfaction and happiness. It contributes to knowledge of marketing management theory and management practices. The expected final effect is that the right quality of customers` service practice can increase customers’ satisfaction and happiness in the Islamic context. The study uses quantitative approach. It relies on primary data obtained from questionnaire results and secondary data in the form of information from state-owned sharia banks including Bank BRI Syariah, Bank BNI Syariah and Bank Syariah Mandiri. The study considers PLS-SEM as the right tool for data analysis. The findings of the study are as follows: 1) only two of seven dimensions of service quality that significantly affect consumers’ satisfaction, are the Islamic Service System and the Responsiveness System, while the remaining effects come from other hypotheses not included in the model; 2) consumers’ satisfaction has a significant effect on consumers` happiness, and the remaining effects come from other concepts that are worth exploring.
- Keywords
-
JEL Classification (Paper profile tab)G20, G21, M31
-
References31
-
Tables6
-
Figures1
-
- Figure 1. Path of the causality relationship
-
- Table 1. The results of the first convergent validity test
- Table 2. The results of the second convergent validity test
- Table 3. The results of the average variance extracted test (AVE)
- Table 4. The results of the composite reliability test
- Table 5. Significance value of structural model via bootstrap 250
- Table 6. R-Square values
-
- Abdullah, F., Suhaimi, R., Saban, G., & Hamali, J. (2011). Bank Service Quality (BSQ) Index: An indicator of service performance. International Journal of Quality & Reliability Management, 28(5), 542-555.
- Agung, S. (2007). Al-Quran Transliterasi Latin Terjemahan Indonesia.
- Aldlaigan, A. H., & Buttle, F. A. (2002). SYSTRA‐SQ: a new measure of bank service quality. International Journal of Service Industry Management, 13(4), 362-381.
- Ali, M., & Raza, S. A. (2017). Service quality perception and customer satisfaction in Islamic banks of Pakistan: the modified SERVQUAL model. Total Quality Management & Business Excellence, 28(5-6), 559-577.
- Ashraf, D., Rizwan, M. S., & L’Huillier, B. (2016). A net stable funding ratio for Islamic banks and its impact on financial stability: An international investigation. Journal of Financial Stability, 25, 47-57.
- Bahia, K., & Nantel, J. (2000). A reliable and valid measurement scale for the perceived service quality of banks. International Journal of Bank Marketing, 18(2), 84-91.
- Chong, B. S., & Liu, M.-H. (2009). Islamic banking: Interest-free or interest-based? Pacific-Basin Finance Journal, 17(1), 125-144.
- De Keyser, A., & Lariviere, B. (2014). How technical and functional service quality drive consumer happiness. Journal of Service Management, 25(1), 30-8.
- Dusuki, A. W. (2008). Banking for the poor: the role of Islamic banking in microfinance initiatives. Humanomics, 24(1), 49-66.
- Fave, A. D., Brdar, I., Freire, T., Vella-Brodrick, D., & Wissing, M. P. (2011). The Eudaimonic and Hedonic Components of Happiness: Qualitative and Quantitative Finding. Social Indicator Research, 100(2), 185-207.
- Glaveli, N., Petridou, E., Liassides, C., & Spathis, C. (2006). Bank service quality: evidence from five Balkan countries. Managing Service Quality: An International Journal, 16(4), 380-394.
- Goddard, G. J. (2011). Book Review (Islamic Finance: Principles and Practice by Visser, H. (2010). Cheltenham UK, Northampton, MA: Edward Elgar). Journal of Asia-Pacific Business, 12(3), 304-312.
- Grazhdani, S., Vërçuni, A., & Merollari, K. (2015). Bank Service Quality Dimensions in Developing and Transition Economies: The Case of Albania. Mediterranean Journal of Social Sciences, 6(4), 340-347.
- Hassan, M. K., & Aliyu, S. (2018). A contemporary survey of Islamic banking literature. Journal of Financial Stability, 34, 12-43.
- Ibrahim, M. H. (2015). Issues in Islamic banking and finance: Islamic banks, Shari’ah-compliant investment and sukuk. Pacific-Basin Finance Journal, 34, 185-191.
- Jiang, L., Jun, M., & Yang, Z. (2016). Customer-perceived value and loyalty: how do key service quality dimensions matter in the context of B2C e-commerce? Service Business, 10(2), 301-317.
- Khan, F. (2010). How ‘Islamic’ is Islamic Banking? Journal of Economic Behavior & Organization, 76(3), 805-820.
- Lupiyoadi, R. (2001). Manajemen Pemasaran Jasa: Teori dan Praktik. Jakarta: Salemba Empat
- Merunka, D. R., & Sirgy, M. J. (2011). Distinguishing consumer satisfaction from consumer well-being in brand post-purchase behavior: a positive psychology perspective. Proceedings for the Inaugural Conference on Positive Marketing (pp. 21-22). Center for Positive Marketing, NY.
- Mollah, S., & Zaman, M. (2015). Shari’ah supervision, corporate governance and performance: Conventional vs. Islamic banks. Journal of Banking and Finance, 58, 418-435.
- Nikonova T., Kokh, I., & Safina, L. (2015). Principles and Instruments of Islamic Financial Institutions. Procedia Economics and Finance, 24, 479-484.
- Paul, J., Mittal, A., & Srivastav, G. (2016). Impact of service quality on customer satisfaction in private and public sector banks. International Journal of Bank Marketing, 34(5), 606-622.
- Quyet, T. V., Vinh, N. Q., & Chang, T. (2015). Service Quality Effects on Customer Satisfaction in Banking Industry. International Journal of u- and e-Service, Science and Technology, 8(8), 199-206.
- Shamsudin, M. Y., Salamon, H., Abu-Hussin, M. F., & Nor Muhamad, N. H. (2015). Islamic Banking and Finance: Traders not Mere Financial Intermediary. Mediterranean Journal of Social Sciences, 6(3), 182-188.
- Shuib, M. S., Bakar, A. A., Osman, A. F., Hashim, H., & Fadzil, A. B. (2016). Implementation of Al-Wadiah (saving instrument) Contract in Contemporary Gold Transaction. Journal of Business, 1(4), 35-38.
- Sirgy, M. J., Lee, D.-J., & Rahtz, D. (2007). Research on consumer well-being (CWB): overview of the field and introduction to the special issue. Journal of Macromarketing, 27(4), 341-349.
- Spreng, R. A., & Mackoy, R. D. (1996). An empirical examination of a model of perceived service quality and satisfaction. Journal of Retailing, 72(2), 201-214.
- Suzuki, Y. (2013). A Post‐Keynesian perspective on Islamic prohibition of Gharar. International Journal of Islamic and Middle Eastern Finance and Management, 6(3), 200-210.
- Tjiptono, F., & Chandra, G. (2005). Service Quality and Satisfaction. Yogyakarta: Penerbit Andi.
- Yilmaz, V., Ari, E., & Gürbüz, H. (2018). Investigating the relationship between service quality dimensions, customer satisfaction and loyalty in Turkish banking sector: An application of structural equation model. International Journal of Bank Marketing, 36(3), 423-440.
- Zins, A., & Weill, L. (2017). Islamic banking and risk: The impact of Basel II. Economic Modelling, 64, 626-637.