Vitéz Nagy

Recently, the management of the green financial sector has been widely influenced by global socio-economic concerns such as the COVID-19 pandemic and the energy crisis. The purpose of this paper is to evaluate, besides their environmental attitude, what opinions and experiences the affected stakeholders have about the sustainability-related processes in the Hungarian banking sector in the early 2020s. To assess this subject extensively, two questionnaire surveys were conducted in two consecutive years (2020/2021 and 2021/2022), involving 600 and 1,600 participants randomly chosen from banking databases, respectively. The results indicate that both residential and corporate participants have various but broadening knowledge of green financial instruments. Hungarian residential customers have pointed out the inconveniences of the most popular green loan product (Green Home Program), while there appears a distinct difference in green investment preferences between the two groups of respondents. Hungarian stakeholders are quite eco-conscious, and so are banks adopting sustainability and climate risk assessment actions, however, the implementations have much potential to exploit. Respondents also identify the energy crisis-related risks, while their trust in the banking system remains high even under volatile circumstances. These findings demonstrate that the Hungarian green banking sector has a high degree of crisis resistance with residential and corporate stakeholders behind giving trust and thereby the driving force toward the successful green transition.

The study focuses on corporate social responsibility, which is of pivotal significance in the banking sectors of the countries of the so-called Visegrád Group, located in the Central European region and representing similar levels of economic development (V4). The aim of this paper is to examine the changes in the CSR activities of notable banks in the V4 countries between 2007, 2013 and 2018. The study consisted of three phases: first, it determined the relevant CSR goals based on the content (document) analysis; then, a questionnaire survey was conducted among banks for three years (2007, 2013, 2018); and finally, the data were analyzed using variance analysis. As a result of the first phase, 15 CSR activities were identified, and as a result of a questionnaire survey, the focus of each CSR area was presented on a spider-web diagram showing a shift in the “priority order” of CSR areas and target groups, in other words, the intensification of activity towards social groups closer to the activities of banks or even clients. Using both qualitative and quantitative methods, this study confirmed with primary research that the focus of CSR activities in the V4 countries has shifted from general societal challenges to climate protection and the development of financial culture. These results were also evidenced by multivariate statistical methods proving a significant change in 66% of the examined areas.

Hungary’s utility sector, encompassing district heating, water services, waste management, and public transport, has experienced notable shifts from municipal to privatized ownership and back to community control between 2006 and 2022. The purpose of this study is to assess the financial performance and crisis resilience of municipally owned utility companies in Hungary between 2006 and 2022, with a particular focus on the impact of state price regulation and the role of economic cycles. The regulation was intended to ensure service affordability but imposed significant constraints on financial flexibility and investment capacity. The study targeted a sample of Hungarian local government companies, with two distinguished periods (2006–2013 and 2014–2022), examining seven different financial indicators (formulas), e.g., EBITDA, ROA, etc., with variance analysis and correlation analyses. These revealed that while companies operated effectively during periods of economic growth, the post-2020 polycrisis, characterized by challenges such as the COVID-19 pandemic and rising energy prices, exposed vulnerabilities, especially in the district heating sector. Financial indicators, including EBITDA margin and liquidity ratios, showed mixed results, with profitability improving in certain sectors but liquidity and return on assets (ROA) declining, indicating stress on short-term solvency. The paper suggests that while price regulation maintained affordability, it limited the capacity for swift adaptation during crises. To enhance resilience, the study recommends incorporating more adaptive regulatory frameworks and investing in renewable energy and operational efficiency. These changes would help municipally owned utility companies better withstand economic fluctuations and maintain service continuity, contributing to long-term financial and service stability.

Acknowledgment
Project no. TKP2021-NKTA-51 has been implemented with support from the Ministry of Culture and Innovation of Hungary from the National Research, Development and Innovation Fund, financed under the TKP2021-NKTA funding scheme.
This study was done in Széll Kálmán Public Finance Lab of Ludovika University of Public Service, Budapest.