Suci Megawati

The environmental crisis has triggered green markets and eco-consciousness. Java is facing severe ecological stress. Ecopreneurship is then seen as a job creator and conservation tool. However, obstacles such as scarce resources remain among entrepreneurs. Universities play a crucial role in promoting eco-awareness and nurturing aspiring ecopreneurs. This study aims to analyze the role of three pillars of external support for education, government, and technology in self-efficacy and ecopreneurship intentions among Java Island students. This study involved 309 undergraduate (S1) students from state and private universities in Java in different specialization programs, based on the criteria, who attended and passed the entrepreneurship course program. Data analysis was conducted using Partial Least Squares-Structural Equation Modeling (PLS-SEM). The results showed that eco-educational support was found to significantly enhance ecopreneurial self-efficacy, aligning with prior research emphasizing the importance of recognition, curriculum, industry collaboration, and business ecosystem in fostering self-efficacy. Similarly, eco-educational support positively influences ecopreneurial intention, reinforcing the significance of educational initiatives in promoting green business ventures. Governmental assistance, including financial aid and pro-environment policies, was identified as crucial in bolstering both self-efficacy and intention for ecopreneurship. Moreover, the support of information technology positively affects self-efficacy and intention, indicating its role in facilitating access to resources and fostering confidence among aspiring ecopreneurs. The study also highlighted the mediating role of self-efficacy, suggesting its importance in bridging external support with entrepreneurial intentions. Overall, the findings underscore the importance of holistic support systems in cultivating a generation of environmentally conscious entrepreneurs.

Acknowledgment
This study is funded by the Riset Kolaborasi Indonesia (Grant No. 38248/UN38.15/LK.04.00/2023) Universitas Negeri Surabaya.

Global concern over environmental pollution has sparked the adoption of green business practices, which are essential for the sustainability of SMEs through green economy initiatives and renewable resources. This study aims to analyze the integration of circular and digital economy policies along with social protection policies in supporting green business innovation among culinary SMEs. By emphasizing the significance of government roles and innovation capabilities, the paper proposes that policies promoting environmentally friendly practices and social security can enhance sustainable performance in alignment with SDG principles. The study employs a quantitative approach, surveying 200 culinary SMEs in Surabaya City in Indonesia, a city known for its vibrant SME sector and commitment to sustainable practices. The data analysis, conducted using PLS-SEM through SmartPLS 4, reveals that circular economy policies (t-test = 6.503; p-value = 0.000) and social security (t-test = 3.848; p-value = 0.000) significantly enhance green business innovation, while digital economy policies are not significant (t-test = 0.725; p-value = 0.468). Furthermore, green business innovation positively impacts sustainable performance (t-test = 24.418; p-value = 0.000). However, internal innovation capabilities do not moderate the relationship between integrative policies and green business innovation. The findings indicate that government policies significantly influence green business innovation in MSMEs, particularly through circular economy regulations. Regulatory support and incentives are crucial for driving environmental sustainability and enhancing competitiveness. Strengthening digital economy policies through improved technology access and digital literacy will further support green innovation, while investments in internal innovation and human resources are vital for sustainable growth.

Acknowledgment
This study is funded by the Riset Kolaborasi Indonesia (Grant No. B/43869/UN38.III.1/LK.04.00/2024) by LPPM Universitas Negeri Surabaya.

Type of the article: Research Article

Abstract
Amidst global calls for sustainable transformation, higher education institutions are urged to align their operations with the Sustainable Development Goals (SDGs). This study investigates how green university culture and digital transformation contribute to SDG achievement within Indonesian education human resources universities (IEHRUs), focusing on financial, environmental, and human development outcomes. Utilizing a quantitative approach, a survey was conducted with 435 students from State University of Surabaya, a leading IEHRU. Data were analyzed using partial least squares structural equation modeling (PLS-SEM) with SmartPLS 4. The results reveal that green university culture significantly influences financial growth (β = 0.427, t = 5.662, p < 0.001), environmental quality growth (β = 0.510, t = 7.564, p < 0.001), and human development growth (β = 0.430, t = 7.123, p < 0.001). Similarly, digital transformation has significant positive effects on financial growth (β = 0.313, t = 4.294, p < 0.001), environmental quality growth (β = 0.203, t = 2.713, p = 0.007), and human development growth (β = 0.313, t = 5.447, p < 0.001). These three dimensions, in turn, significantly enhance SDG performance at the university level (R² = 0.610). The study underscores the strategic role of green values and digital innovation in university sustainability. It offers empirical insights for educational policymakers to embed sustainability across institutional governance, pedagogy, and operations, particularly in teacher-training institutions poised to catalyze wider societal change.

Acknowledgment
This study was funded by the Assignment Grant of the Faculty of Social and Political Sciences, Number 48546, from the Institute for Research and Community Service (LPPM) of Universitas Negeri Surabaya.

Type of the article: Research Article

Abstract
The rapid growth in consumption of foods high in fat, sugar, and salt (HFSS) has intensified public health challenges related to obesity and diet-related non-communicable diseases, prompting governments to adopt regulatory interventions such as fiscal measures, nutrition labeling, and marketing restrictions. However, the behavioral mechanisms through which public health policies translate into consumers’ intention to avoid HFSS foods remain insufficiently understood. This study aims to explain the psychobehavioral pathways linking public health policy to consumers’ intention to avoid HFSS foods by integrating policy awareness, institutional trust, psychological mediators, and habitual eating patterns. A cross-sectional survey of 300 Indonesian young consumers was analyzed using an advanced Partial Least Squares-Structural Equation Modeling (PLS-SEM) approach, incorporating mediation, moderation, and Importance-Performance Map Analysis (IPMA). The results indicate that HFSS policy awareness significantly enhances perceived policy effectiveness (β = 0.257) and attitudes toward avoiding HFSS foods (β = 0.749). At the same time, trust in government strengthens perceived policy effectiveness and attitudes, particularly among consumers with entrenched food habits. Intention to avoid HFSS foods is primarily driven by perceived policy effectiveness (β = 0.564) and attitudes (β = 0.476), whereas health risk perception shows no direct effect. The model demonstrates strong explanatory power (R² for intention = 0.943). These findings suggest that effective HFSS policies operate not merely through risk communication but by strengthening policy credibility, institutional trust, and positive consumer attitudes, offering critical insights for designing behaviorally effective public health interventions.

Acknowledgments
This research is funded by the Indonesian Endowment Fund for Education (LPDP) on behalf of the Indonesian Ministry of Higher Education, Science and Technology, and managed under the EQUITY Program (Contract No 8/IT2/T/HK.00.01/XI/2025 & No 3594/PKS/ITS/2025).