Business Perspectives
  • Login
Submit Manuscript
  • About Us
  • Journals
  • Publishing policies
  • Editorial Policies
  • Books
  • Home
  • Publishing policies
  • Tags: viral behavior intention

Articles tagged with: viral behavior intention

From social media engagement to purchase intention: The roles of brand page value, self-brand connection, and viral behavior among Generation Z beauty consumers in Saudi Arabia

Hawazen Alamoudi
Innovative Marketing Volume 22 2026, Issue #3
  • Publishing policies
    • Ethical oversight
    • Copyright and permissions
    • Authorship and contributorship
    • Self-archiving policy
    • Article Processing Charges
    • АРС for the authors from developing countries
    • Subscription pricing policy for hybrid journals
    • Digital preservation policy
    • Open access and reference metadata
    • Reproducibility and robustness

COOKIES
The cookie settings on this website are set to 'allow all cookies' to give you the best experience.

If you continue without changing these settings, you consent to this Read more

Accept
newsletter
We accept payment with:
  • visa
  • mastercard
  • ISNI: 0000 0004 6439 8257
  • Copyright © 2026 LLC “CPC “Business Perspectives”,
    except Open Access articles

Developed by MindK. Designed by Crisp.

  • About Us
    • Company
    • News
    • Cooperation and partners
    • Advertising
    • Manuscript Administration System
  • Users support
    • Your profile
    • External services instructions
    • Site navigation
Contact us
  • Hryhorii Skovoroda lane, 10 Sumy, 40022 , Ukraine
  • +380-542-221707
  • +38-063-2891070
  • Privacy Policy
  • Cookie Policy
  • Terms and Conditions
Tweets by LLC “Business Perspectives”
DMCA.com Protection Status