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Jacqueline C. Pike
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Social marketing: lessons for managing social media initiatives
Patrick Bateman , Bruce D. Keillor , Jacqueline C. Pike , Brian S. Butler
Innovative Marketing
Volume 7, 2011 Issue #3
Views: 951
Downloads: 509
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Business, Management and Accounting
Decision Sciences
Innovative Marketing
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Patrick Bateman
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Brian S. Butler
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