Thu Hoai Thi Le

Type of the article: Research Article

Abstract
In Vietnam, nearly 98% of operating companies are small and medium-sized enterprises (SMEs), the majority of which rely on outsourced accounting services (OAS) rather than in-house accounting departments. Despite the widespread use of OAS, limited research exists on the tangible benefits these services provide. This study investigates the factors associated with SME performance, focusing on the impact of routine, non-routine, and advisory accounting services. Data were collected via questionnaire from 358 respondents across 176 SMEs in Da Nang between October and December 2024. Of these enterprises, 56% were small, 33% were micro, and 11% were medium-sized firms. Respondents were predominantly male (63%), aged 36–45 (32%), with 5–10 years of experience (50%); 34% held director roles, while 66% were vice directors. Using the PLS-SEM method, the study explores the relationship between outsourced accounting services, compliance benefits, management benefits, and operational performance. Findings reveal that both routine and advisory services significantly influence compliance and management benefits, which in turn enhance business performance. Non-routine services positively affect management benefits but do not significantly influence compliance benefits. The mediating role of compliance and management benefits is confirmed across all service categories. The study offers theoretical insights and practical recommendations for SMEs to effectively utilize outsourced accounting services and improve operational outcomes.

Acknowledgments
Ha Hai Giang was funded by the Master, Ph.D. Scholarship Programme of Vingroup Innovation Foundation (VINIF), code VINIF.2023.TS.026.

Type of the article: Research Article

Abstract
This study aims to explore the relationship between corporate social responsibility and employee loyalty, specifically examining the mediating roles of person–organization fit, organizational trust, corporate image, and employee satisfaction. A quantitative survey was conducted from December 2023 to June 2024 among 479 full-time employees at science and technology enterprises in Hanoi, Vietnam. Data were analyzed using partial least squares structural equation modeling, employing a two-stage approach to evaluate corporate social responsibility as a higher-order construct.
The results support that corporate social responsibility is positively associated with person–organization fit, organizational trust, corporate image, and employee satisfaction. In turn, employee loyalty is linked to these four factors. Additionally, the study confirms the existence of indirect effects of corporate social responsibility on employee loyalty via mediating variables. This paper integrates social exchange theory, social identity theory, stakeholder theory, responsible innovation, and the triple bottom line framework into a research model. Moreover, by integrating innovation into corporate social responsibility, this study suggests that it serves as a pillar for enhancing sustainable competitive advantage in the high-tech sector.

Acknowledgments
Ha Hai Giang was funded by the Master, Ph.D. Scholarship Programme of Vingroup Innovation Foundation (VINIF), code VINIF.2023.TS.026.