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Tags: brand experience
Articles tagged with: brand experience
Experiential marketing strategies used by luxury cosmetics companies
Rati Dhillon, Bhawna Agarwal, Namita Rajput
Innovative Marketing
Volume 18 2022, Issue #1
Antecedents and consequences of customer engagement: A case study of Saudi airline industry
Hawazen Alamoudi, Majed Alharthi
Innovative Marketing
Volume 17 2021, Issue #3
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