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Jacqueline C. Pike

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  • Social marketing: lessons for managing social media initiatives

    Patrick Bateman , Bruce D. Keillor , Jacqueline C. Pike , Brian S. Butler
    Innovative Marketing Volume 7, 2011         Issue #3
    Views: 596 Downloads: 219 TO CITE
Innovative Marketing
Business, Management and Accounting Decision Sciences

Innovative Marketing

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Patrick Bateman
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