Lars Grønholdt
-
4 publications
-
1358 downloads
-
1205 views
- 662 Views
-
0 books
-
Internal Marketing: A Study of Employee Loyalty, Its Determinants and Consequences
Anne Martensen , Lars Grønholdt -
Children's influence on family decision making
Anne Martensen , Lars Grønholdt -
How events work: understanding consumer responses to event marketing
Anne Martensen , Lars Grønholdt -
The role of social ties in word-of-mouth effectiveness: a segmentation approach
Anne Martensen , Lars Grønholdt
Connected authors
-
5 Articles