How do consumers perceive the dual quality of goods and its economic aspects in the European Union? An empirical study
-
DOIhttp://dx.doi.org/10.21511/ppm.17(3).2019.31
-
Article InfoVolume 17 2019, Issue #3, pp. 382-394
- Cited by
-
Funding dataFunder name: Ministry of education, science, research and sport of the Slovak RepublicFunder identifier: Project “Consumer behavior in buying goods of daily consumption with an emphasis placed different contents of goods offered on markets of selected EU countries”Award numbers: VEGA 1/0757/18
- 1093 Views
-
280 Downloads
This work is licensed under a
Creative Commons Attribution 4.0 International License
Dual quality goods have been present in Europe for over 30 years. But only recently this problem has become current. More and more EU citizens complain about its presence in the united European market. In several countries, product testing, as well as population opinions, were conducted, but the results were not uniform. The European Commission itself acknowledged the existence of dual quality and began to address it. It has developed a common testing methodology and is also preparing legislative changes. In this respect, the examination of the situation in Slovakia as one of the EU countries is up to date. The aim of this research is to examine the opinions of Slovak consumers on the dual quality of daily consumer goods in the EU and its economic aspects, to compare them with the results from abroad and to formulate conclusions and recommendations. The survey used a questionnaire method, which examined the opinions of Slovak consumers on a sample of 919 respondents. Subsequently, the hypotheses were tested by the binomial test and Pearson correlation coefficient. The study provides an overview of the results of product testing carried out in Slovakia and abroad, as well as the results of a questionnaire survey of the opinions of Slovak consumers and their comparison with abroad. In Slovakia and the Czech Republic, more than 80% of respondents disagree with the existence of dual quality. The results of the study support the demand of Central and Eastern European countries for dual quality in the EU to be banned and eliminated.
- Keywords
-
JEL Classification (Paper profile tab)Q18, M38, M31
-
References71
-
Tables4
-
Figures0
-
- Table 1. Sample file structure based on income
- Table 2. Wages in selected countries in the EU
- Table 3. Level of resentment towards dual quality structured by income
- Table 4. Level of resentment towards dual quality structured by age
-
- Aktuality.sk. (2017). Veľký test potravín a pracích prostriedkov odhalil problem.
- Ali, M. M. (2018). Existing situation and prospects of green economy: evidence from Bangladesh. Environmental Economics, 9(2), 7-21.
- Aschemann-Witzel, J., Giménez, A., & Ares, G. (2018). Consumer in-store choice of suboptimal food to avoid food waste: The role of food category, communication and perception of quality dimensions. Food Quality and Preference, 68(9), 29-39.
- Baldone, E., & Spalvena, A. (2019). European Union food quality schemes and the transformation of traditional foods into European products in Latvia and Estonia. Appetite, 135(4), 43-53.
- Benešová, B., Švejdová, Z., & Kubováet, A. (2017). Velké srovnání potravin za hranicemi a v českých obchodech: z 21 výrobků se zhodovali jen tři.
- Bera, A., & Sadowska, B. (2020). Clean production as an element of sustainable development. Studies in Systems, Decision and Control, 198(1), 1-9.
- Bonadona, A., Macar, L., Peira, G., & Giachino, C. (2017). The dark side of the European quality schemes: The ambiguous life of the Traditional Specialities Guaranteed. Quality – Access to Success, 18(156), 102-108.
- Breźnicky, J. (2018). Different quality of food in Poland and Germany. UOKiK presented the results of the research.
- Bryła, P. (2015). The role of appeals to tradition in origin food marketing. A survey among Polish consumers. Appetite, 91(8), 302-310.
- Carlson, D. L., Miller, A. J., & Sassler, S. (2018). Stalled for whom? Change in the division of particular housework tasks and their consequences for middle- to low-income couples. Socius: Sociological Research for a Dynamic World, 4(2018), 1-17.
- Česká televize (2017). Eurokomisařka Jourová chce kvůli dvojí kvalitě potravin jednat s výrobci.
- Čimová, D. (2011). Naša Coca-Cola je trochu iná ako česká a nemecká.
- Čimová, D. (2017a). Porovnali potraviny rovnakej značky u nás a v Rakúsku, polovica mala iné zloženie.
- Čimová, D. (2017b). Na Slovensku sme výrobkom ponechali názvy, ale charakter sme im zmenili.
- Crane, M. M., Tangney, Ch. C., French, S. A., Wang, Y., & Appelhans, B. M. (2019). Gender Comparison of the Diet Quality and Sources of Food Purchases Made by Urban Primary Household Food Purchasers. Journal of Nutrition Education and Behavior, 51(2), 199-204.
- ČTK (2018). Koniec dvojitej kvalite je bližšie. Európsky parlament ju dnes odmietol.
- Domański, T., & Bryła, P. (2013). Marketing Produktów Regionalnych na Europejskim Rynku żywności. Lodz: Lodz University Press.
- Dtest (2016). Rozdílná kvalita potravin v EU.
- Eubusiness (2019). Dual quality food testing procedure ready in April.
- Euraktiv.sk. (2011). Sú v nových členských krajinách nekvalitnejšie potraviny?
- European Commision (2017). State of the Union 2017.
- European Commision (2019a). Dual Food Quality: Commission releases study assessing differences in the composition of EU food products.
- European Commision (2019b). Dual Food Quality: Questions and Answers.
- European Parliament (2018). Report on dual quality of products in the single market.
- Ferrandi, J. (2012). Le produit nostalgique alimentaire: un produit authentique? 8e Journée AFM du Marketing Agroalimentaire. Monpellier.
- Flagg, L. A., Sen, B., Kilgore, M., & Locher, J. L. (2013). The influence of gender, age, education and household size on meal preparation and food shopping responsibilites. Public Health Nutr, 17(9), 2061-2070.
- Forbes (2019). Poles buy worse quality of food than Germany. UOKiK has no doubts.
- GfK (2008). Slováci nakupujú potraviny podľa kvality, cena je druhoradá.
- GfK (2015). Pri výbere obchodného reťazca je najdôležitejšia čerstvosť, odhalil prieskum.
- GfK (2017). Tretina ľudí nakupuje podľa letákov.
- Hes, A. (2010). Chování spotřebitele při nákupu potravin. Praha: Alfa Nakladatelství.
- Ichijo, A., & Ranta, R. (2016). Food, National Identity and Nationalism: From Everyday to Global Politics. Hampshire: Palgrave Macmillan.
- Islam, R., Ghani, A. B. A., Abidin, I. Z., & Rayaiappan, J. M. (2017). Impact on poverty and income inequality in Malaysia’s economic growth. Problems and Perspectives in Management, 15(1), 55-62.
- Jiménez-Carvelo, A. M., González-Casado, A., Bagur-González, M. G., & Cuadros-Rodríguez, L. (2019). Alternative data mining/machine learning methods for the analytical evaluation of food quality and authenticity – A review. Food Research International, 122, 25-39.
- Just-food (2019). EU ’dual quality’ study finds nearly third of products at fault.
- Kaczmarczyk, M. (2016). Kowalski prefers Der Persil. Why do Poles choose chemistry from Germany?
- Kirkpatrick, S. I. (2019). Examining the Quality of Foods and Beverages Across the Food Stream. Journal of the Academy of Nutrition and Dietetics, 119(1), 35-38.
- Kušnírová, M. (2016). Ľudia chcú kvalitu. Kto sa neprispôsobí, bude mať problémy.
- Lacenová, O. (2018). Konieč dvojitej kvality potravín. Známa pizza je na Slovensku rovnaká ako v Rakúsku.
- Leinert, D. (2017). Němci mají lepší zboží, dokazují první data z velkého průzkumu kvality.
- May, S. (2013). Cheese, commons and commerce: On the politics and practices of branding regional food. Ethnologia Europaea, 43(2), 62-77.
- Ministry of Agriculture and Rural Development of the Slovak Republic (2017a). Potvrdené: Tie isté výrobky majú na Slovensku a v Rakúsku iné zloženie.
- Ministry of Agriculture and Rural Development of the Slovak Republic (2017b). Pri nákupe potravín zohráva najdôležitejšiu úlohu kvalita potravín.
- Ministry of Agriculture and Rural Development of the Slovak Republic (2017c). Dvojaká kvalita je problém už tretiny členských krajín EÚ.
- Ministry of Foreign and European Affairs of the Slovak Republic (2017). Dvojitá kvalita potravín: v čom je rozdiel?
- Ministry of Industry and Trade of Czech Repuclic (2019). Dual Quality of Products – Comparative tests of foods on the common EU market.
- Morales-de la Peña, M., Welti-Chanes, J., & Martín-Belloso, O. (2019). Novel technologies to improve food safety and quality. Current Opinion in Food Science, 30(12), 1-7.
- Mth (2016). V Česku jsou méně kvalitní potraviny než na Západě, lidem to vadí.
- Office of Competition and Consumer Protection (2018). Good because German? Results of UOKiK tests.
- Omachel, R. (2017). W “Newsweeku”: Dlaczego towary w Polsce są niższej jakości niż na Zachodzie?
- Parasecoli, F. (2017). Knowing where it comes from: Labeling traditional foods to compete in a global market. Iowa: University of Iowa Press.
- Politico (2019). Eastern Europe wins battle over double food standards.
- Popa, M. E., Mitelut, A. C., Popa, E. E., Stan, A., & Popa, V. I. (2019). Organic foods contribution to nutritional quality and value. Trends in Food Science & Technology, 84(2), 15-18.
- Pratt, J. (2007). Food values: The local and the authentic. Critique of Anthropology, 27(3), 285-300.
- Šramková, M. (2015). Sociálna opora ako jedna z copingových spôsobov zvládania záťažových situácií a kríz. In Jurina Rusnáková a kol., Sociálna opora a sociálne siete marginalizovaných Rómov (pp. 176-202). Nitra: UKF.
- Sudor, K. (2012). Neverte jahodám na obale.
- TASR (2018). Rakúsko postihy pre dvojitú kvalitu v EÚ nechce.
- TASR (2019). Európsky parlament schválil smernicu o dvojakej kvalite produktov.
- Tradingeconomics.com (2019). Austria Gross Average Monthly Income of Employees.
- Tradingeconomics.com (2019). Czech Republic Average Monthly Wages.
- Tradingeconomics.com (2019). Germany Average Gross Monthly Earnings.
- Tradingeconomics.com (2019). Hungary Gross Average Wages.
- Tradingeconomics.com (2019). Poland Average Gross Wage.
- Tradingeconomics.com (2019). Slovakia Average Monthly Wages.
- Velčovská, Š., & Del Chiappa, G. (2015). The food quality labels: Awareness and willingness to pay in the context of the Czech republic. Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 63(2), 647-658.
- Veselovská, L. (2013). Integrácia spoločensky zodpovedného podnikania do vybraných manažérskych funkcií a analýza s tým spojených bariér. Výkonnosť podniku, 3(1), 42-52.
- Veselovská, L. (2017). Factors influencing countries on their path to sustainable development: implications for organizations. Problems and Perspectives in Management, 15(2), 475-486.
- Veselovská, L., Kožárová, M., & Závadský, J. (2018). Relationship between information sharing and flexibility in management of enterprises in automotive industry: an empirical study. Serbian Journal of Management, 13(2), 381-393.
- Welz, G. (2012). The Diversity of European Food Culture. In U. Kockel & J. Frykman (Eds.), A companion to the anthropology of Europe (pp. 355-372). Chichester: Wiley-Blackwell.
- Wszoborowska, P. (2019). No more double quality of food in the EU. We are getting closer, but they can block it.
- Závadská, Z., Závadský, J., Veselovská, L., & Szczepańska-Woszczyna, K. (2016). Consistency of the performance management system and its quantification using the Z-MESOT framework. International Journal for Quality Research, 10(4), 665-684.