How aspiration and expectation shortfalls drive strategic investments

  • Received September 21, 2020;
    Accepted March 30, 2021;
    Published April 1, 2021
  • Author(s)
  • DOI
    http://dx.doi.org/10.21511/ppm.19(1).2021.39
  • Article Info
    Volume 19 2021, Issue #1, pp. 470-476
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Performance feedback is an important concept to explain managerial risk taking. This paper aims to distinguish between two forms of performance feedback: A performance shortfall can be positively or negatively associated with risk inclination. The first effect arises for a shortfall from aspirations, while the second effect occurs if there is a shortfall from expectations. The hypotheses are tested on a sample of S&P 1500 firms over a period of 19 years (1992–2010) using a fixed effects regression model. The empirical results suggest that missing aspirations increases the likelihood of risk taking in the form of higher strategic investments. Missing expectations in contrast diminishes managerial power and discretion to engage in risk taking and thus lowers strategic investments. The results further support the idea that both effects reinforce each other, suggesting that shortfalls from expectations and aspirations have an interactive effect. By distinguishing between these two sides of performance feedback, this study provides an improved understanding on managerial risk taking. Additionally, this paper highlights how motivation and power interact when analyzing managerial risk taking.

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    • Figure 1. Moderating effect between shortfall of aspirations and beyond expectations
    • Table 1. Descriptive statistics and pairwise correlations
    • Table 2. Regression results from fixed-effects models
    • Conceptualization
      Jan Mammen
    • Investigation
      Jan Mammen
    • Methodology
      Jan Mammen
    • Validation
      Jan Mammen
    • Writing – original draft
      Jan Mammen
    • Writing – review & editing
      Jan Mammen