Chris Cupido
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Major challenges to sustainable enterprise development within the tourism industry in Libreville, Gabon
Elsa-Olivia Moussavou , Robertson K. Tengeh , Chris Cupido doi: http://dx.doi.org/10.21511/ppm.14(4).2016.13Problems and Perspectives in Management Volume 14, 2016 Issue #4 pp. 103-111
Views: 1301 Downloads: 271 TO CITESMMEs provide an indispensable framework for addressing unemployment, poverty and boosting the economy of a country. This report was impelled by the need to create and sustain enterprises within the hotels and restaurant sub-sector of the tourism industry in Libreville, Gabon. A quantitative methodology was embraced to disperse seventy self-administered questionnaires to owners and managers of hotels and restaurants. The results demonstrate that the key components which lead to the failure or non-sustainability of businesses include: limited access to start-up finance required to cover start-up and growth cost, the low return on investment, as well as the mismanagement of businesses. Given that job creation remains a dependable method for diminishing unemployment and poverty, establishing and sustaining businesses in Libreville would be a step in the right direction in Gabon.
Keywords: venture creation, enterprise development, entrepreneurship challenges, Libreville.
JEL Classification: M13, L26, L83