Marketing mix: it’s role in customer satisfaction in the South African banking retailing

Published March 26, 2015
Author(s)
Benedict Belobo Ateba , Andrew Maredza , Kenneth Ohei , Primrose Deka , Danie Schutte
Article Info
Volume 10 2015, Issue #1, pp. 83-91
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Banks and Bank Systems

Banks and Bank Systems

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