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How do companies respond to consumer advocacy behavior in their digital marketing strategies?

Ahmad Ikhwan Setiawan
Innovative Marketing Volume 19 2023, Issue #1

Online strategies of brands: A case of Portuguese luxury fashion designers

Sandrina Teixeira, José Luís Reis, Belém Barbosa, Sofia Ferreira
Innovative Marketing Volume 19 2023, Issue #1

Economic value added: The best indicator for measuring value creation or just an illusion?

Anouar Faiteh, Mohammed Rachid Aasri
Investment Management and Financial Innovations Volume 20 2023, Issue #1

The impact of technostress on organizational functioning

Andrea Bencsik, Tímea Juhász
Problems and Perspectives in Management Volume 21 2023, Issue #1

Determinants of external auditor selection and firm performance from a commercial bank manager’s perspective: Evidence from Vietnam

Hau Nguyen Van, Hai Phan Thanh, Giang Ha Hai
Banks and Bank Systems Volume 18 2023, Issue #1

The moderating effect of competitive intensity on foresight capability and product innovation of SMEs in Indonesia

Vigory Gloriman Manalu, Siti Nurhayati, Refius Pradipta Setyanto
Problems and Perspectives in Management Volume 21 2023, Issue #1

Assessment of the population’s social resilience environment (the case of the Carpathian region of Ukraine)

Olha Mulska, Taras Vasyltsiv, Yuliia Shushkova, Lev Kloba, Yevheniya Parfenyuk
Problems and Perspectives in Management Volume 20 2022, Issue #1

What is sustainable tourism in social media? Evidence from tweets

Ming Li, Haiying Fu, Songyu Jiang
Problems and Perspectives in Management Volume 21 2023, Issue #1

The impact of employer brand on the relationship between psychological empowerment and employee engagement

Greta Drūteikienė, Julija Savicke, Daiva Skarupskienė
Problems and Perspectives in Management Volume 21 2023, Issue #1
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