Maryna Salun

Specific features of the enterprise competitiveness management (like real-time management) set up the need of replace of the occasional analytical work by the competitiveness monitoring system.When forming an information base for monitoring the competitiveness of an industrial enterprise, its sectoral features should be taken into account, therefore, the purpose of the article is to identify and justify industry specific features and principles for monitoring of the competitiveness of an industrial enterprise.The research is based on a dialectical approach to the study of the parameters of the enterprise's competitiveness, which are usually combined into an information base for monitoring with the selection of parameters: the market level of the competitiveness of the enterprise; production and economic level of the competitiveness of the enterprise; product level of the competitiveness of the enterprise.The industry-specific features that determine the specifics of the monitoring competitiveness of an enterprise are identified, namely: the features of the products (its science-consuming complexity, the complexity of the design, etc.); features of operational characteristics of the products; features of the main production processes; features of the technological base of the main production; features of the professional and qualification composition of employees; features of the organization of management processes in the enterprise.Disclosure of the main features of monitoring of the competitiveness of an industrial enterprise were related to establish and implement the principles for such monitoring.Therefore, the article formulates the principles of monitoring of the competitiveness of an industrial enterprise as the fundamental rules which establish a constant correlation of its elements and procedures that make up its essence.The principles of monitoring of the competitiveness of an industrial enterprise, supplemented by specific features, allow us to justify a set of investigated parameters of an industrial enterprise, to make a quantitative assessment of the current state of the object in comparison with past trends and to predict the future state of the object.

The article is devoted to the generalization and development of the terminology that is used to describe the essence and content of the concept “entrepreneurial university”. The results of the literature review allow us to present the concept “entrepreneurial university” in the form of a system of interrelated economic terms. Based on the analysis of search queries, using the databases of Scopus and Google Scholar, the publications that reveal the content of the concept “entrepreneurial university” were selected; the features and key characteristics of the definition of this concept by various authors were defined; the authors’ interpretation has been provided. The analysis of research in the field of university entrepreneurship, which currently covers 314 articles published in various scientific journals, allows us to inductively describe the dynamic process of university entrepreneurship based on the literature synthesis. The presented definition of “entrepreneurial university” concept is based on an analysis of the evolution of ideas about the subject of the entrepreneurship theory and modern scientific management approaches and allows establishing the semantic network that reflects the inner content of the concept “entrepreneurial university”.