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  • We provide the consulting services of an academic journal establishment and management.
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  • Limited Liability Company “Consulting Publishing Company “Business Perspectives” is a publisher of international academic journals.
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Convergent storytelling as promotion: a model for brand engagement and equity

Douglas Robideaux, Sharon C. Robideaux
Innovative Marketing Volume 8 2012, Issue #1

Field sales manager scrutiny in the digital age: LMX meets Big Brother

Susan K. DelVecchio
Innovative Marketing Volume 8 2012, Issue #1

Shoplifting among university students: a case study of University of Botswana

Njoku O. Ama, Alexander Ifezue
Innovative Marketing Volume 8 2012, Issue #1

The allure of hedonic versus utilitarian food temptations featured in advertising appeals

David J. Moore
Innovative Marketing Volume 8 2012, Issue #1

A use intention survey of mobile banking with smart phones – an integrated study of security anxiety, internet trust and TAM

Yenhui Ouyang
Innovative Marketing Volume 8 2012, Issue #1

Generational research in the sales arena

Roberta Schultz, Charles H. Schwepker, David J. Good
Innovative Marketing Volume 8 2012, Issue #1

Issues to consider: the federal Unified Budget Act and the lack of following Generally Accepted Accounting Principles and implications for future liabilities

Paul F. Gentle, Terri R. Jett, José B. Falck-Zepeda, Tao Chen, Hong Ming
Banks and Bank Systems Volume 8 2013, Issue #4

No banks no crisis

Ottmar Schneck
Banks and Bank Systems Volume 8 2013, Issue #4

Conceptual framework for carbon footprinting in the South African banking sector

Alfred Bimha, Godwell Nhamo
Banks and Bank Systems Volume 8 2013, Issue #4
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