Rene Y. Darmon
Emeritus Professor, Department of Marketing, ESSEC Business School, France.
FIELDS OF RESEARCH AND EXPERTISE
Sales force management and personal selling
Marketing model building
Marketing research studies
Applications to personal selling and sales management
HIGHER EDUCATION / DIPLOMAS
Ph.D. in Marketing and Statistics, Wharton School, University of Pennsylvania, Philadelphia, U.S.A., 1973
MBA, Columbia University, New York, U.S.A., 1963
ESSEC BUSINESS SCHOOL GRADUATE (École Supérieure des Sciences Économiques et Commerciales), Cergy-Pontoise, France, 1961
CONTRIBUTIONS TO THE SCIENTIFIC COMMUNITY
Association Française de Marketing (AFM) (French Marketing Association)
President (2000-2002)
First Vice-president (1999-2000 and 2002-2003)
President of the Commission for Research (1992-1996)
President of the Scientific Committee (1992-1995)
Academy of Marketing Science (AMS)
Co-president of the sales cross-cultural sales Direct Marketing and E-commerce track at the 2010 AMS Cultural Perspective in Marketing Conference, Lille, France (July 21-24, 2010).
Co-president of the sales management track at the Multicultural Marketing Conference, Valencia (Spain), (June 2002)
Coordinator for Europe of the World Marketing Congress, Malta, 1999
Co-president of the Multicultural Conference and Representative for Europe, Montreal, 1998
European Marketing Academy (EMAC)
Chair of the Relationship Marketing Track at the 2011 EMAC Congress, Ljubljana, Slovenia, at the 2010 EMAC Congress, Copenhagen, Denmark, at the 2009 EMAC Congress, Nantes, France, and at the 2007 EMAC Congress, Reykjavik, Iceland
Co-organizer of the Doctoral Colloquium, Paris, 1995
Invited Professor at the Doctoral Colloquium, Budapest (1996) and Warwick (1997)
Co-organizer of the first French-German Workshop on Marketing Models, Berlin (1996)
Main missions as expert for national and international organizations
Expert for the European Community (1999-)
Expert member of the Commission for the Evaluation of Academic Programs and Diplomas in Management for the French Ministry of National Education (2001-)
Member of the Jury of the McKinsey-L'Expansion Award for the best management book
(1996-2002)
Member of the Commission of experts for the audit of the Belgian francophone universities (2000)
Member of the accreditation commission of the Association to Advance Collegiate Schools of Business (AACSB), University of Sao Paulo (2004-2005)
Member of the Scientific Council of the Catholic Institute of Paris (1997-2000)
UNIVERSITY APPOINTMENTS
ESSEC, École Supérieure des Sciences Économiques et Commerciales, Cergy-Pontoise, France (1990-)
o Emeritus Professor of Marketing (2003-)
o Dean of the Faculty (2001-2003)
o Director of the Research Center (1992-2001)
o Head of the Marketing Department (1991-1992 and 1998-2000)
o Professor of Marketing (1990-2003)
McGILL University, Faculty of Management, Montreal, Canada (1975-1990)
o Head of the Marketing Department (1983-1985)
o Professor of Marketing (1983-1990)
o Associate Professor of Marketing (1976-1983)
o Member of the Executive Committee of the Management Science Research Centre (1989-1990). Representative to the Comité des Bourses de l'Enseignement Supérieur (1981-1985). President of the Comité des Bourses de l'Enseignement Supérieur (1989-1990). Member of the Ph.D. Committee (1977-1980 and 1989-1990). Elected member of the Promotion and Tenure Committee (1986-1990). McGill University Representative on the Comité de Recherche FCAR (1983-1985 and 1988). Member of the Research Committee (1980-1988). Member of the Appeal Committee for Admissions (1986-1987). Elected member of the Conseil de L'Association des Professeurs Universitaires of McGill (1985-1987). Member of the University Tenure Committee (1984-1986)
Université LAVAL, Faculté des Sciences de l'Administration, Quebec, Canada (1968-1975)
o Associate Professor of Marketing (1973-1975)
o Assistant Professor of Marketing (1968-1973)
Doctoral studies at Wharton from August 1970 to August 1973
Visiting Professor
o Université Laval, Affiliate Professor of Marketing and Visiting Professor, Faculté des Sciences de l'Administration Québec, Canada (2006-2009)
o École des HEC, Montreal University, Montreal, Canada, Affiliate Professor of Marketing (2003-2006)
o China Europe International Business School (CEIBS), Shanghaï, PRC (October-November 1995)
o CEMI, Beijing, PRC (October-December 1991)
o École des Hautes Etudes Commerciales, Jouy-en-Josas, France (1988-1989)
o People's University, Beijing, PRC (summer 1985)
o Université de Rennes, France (1981-1982)
BUSINESS EXPERIENCE
Consultant for a number of large French, Canadian, and/or international Corporations (including Bell-Canada, Loto-Québec, Blue Bonnetts, Merck, GlaxoWelcom), (1973-)
IBM-France, Paris, Director of the Sales Management Department (1966-1968)
La Johnson-Française, Paris, Product Manager (1964-1965)
Invited Speaker
GSSI and Clermont Business School, Round Table, Clermont-Ferrand, France, June 2009
Edhec Business School, Lille, France, February 2009
University of Adelaide, Australia, Research Seminar, December 2000
HEC-Montreal, Research Seminar, October 2000
ESSEC, Research Seminar, June 1999 and June 2000
FUCAM (Facultés Universitaires Catholiques de Mons), Mons, Belgium (1998 and 2001)
University of Lausanne, Switzerland (1998)
ESSEC (1989), Seminar ESSEC/HEC/INSEAD (1989 ; 1993)
Université du Québec à Montreal (1973 and 1990)
Ecole des Hautes Etudes Commerciales, Jouy-en-Josas, France (1989)
Université Libre de Bruxelles (1988 and 1989)
Université Laval, Québec (1988)
University of Geneva, Switzerland (1988)
John Labbatt Marketing seminar, UQAM (1985 ; 1986)
Second Annual seminar of the Canadian Foundation of Advertising Research, Toronto (1980)
University of Sherbrooke (1976)
University of Ottawa (1975)
RESEARCH FELLOWSHIPS
HEC-CERESSEC, (with Dominique Rouziès), 1993-1994
FCAR Research Grant (with Harrie Vredenburg), 1986-1989
SSHRC Research Grant (with Harrie Vredenburg), 1986-1989
FCAC Research Grant (with V. Kirpalani and Michel Laroche), 1981-1984
SSHRC Leave Fellowship, 1981-1982
Research Grant from the Ministries of Education and Communications (with Roger Bennett and Roger Calantone), 1977-1978
Summer Research Stipend from the Research Committee, Faculty of Management, 1977
FCAC Research Grant (with Michel Laroche), 1975-1977
Research Fellow, Associate Workshop for Business Research, University of Western Ontario, 1974
REVIEWING ACTIVITIES
Member of Academic Journal Review Boards
Invited co-editor of a special issue of the Journal of Personal Selling and Sales Management (with O. C. Ferrell et Mark C. Johnston), Sales Force Ethics: Strategic Implications and Leadership Challenges, Fall 2007.
Occasionnal Reviewer for The Journal of Marketing, the European Journal of Operational Research, Management Science, the Journal of the Academy of Marketing Science, La Revue Française de Gestion, Gestion, M@n@gement
Member of the Academic Review Boards / Session Chair for the ASAC, AMA, AFM, NCSM and EMAC Conferences. Member of the Doctoral Theses Competition Juries for AMA, ASAC, and FNEGE
MEMBERSHIP IN ACADEMIC AND PROFESSIONAL ASSOCIATIONS
Association Française de Marketing
The American Marketing Association (Executive Member)
The European Marketing Academy
The Academy of Marketing Science
Administrative Sciences Association of Canada
INFORMS
